Howard Rhee's profile

Global Rebrand of a Fortune 500 Company

2019 marked the launch of a global rebranding effort.
Beginning with an entirely new logo and corporate identity.
A new global brand design system was developed to support the international offices, 300,000+ associates and vendors in upholding the integrity of the new brand.
The year-long brand development process culminated in a new digital design system that paved the way for a new website, intranet system, mobile apps, and social media.
The new brand laid the foundation for Annual Reports, Publication Templates, Powerpoint Templates, Advertising, Events, and much more.
Global Rebrand of a Fortune 500 Company
Published:

Global Rebrand of a Fortune 500 Company

Published: